Innovation Day. Takeaway #161 inspired by @bobatl


So I’ma play my guitar

Rap about aliens and sing about stars

Till you understand that’s what we are

B.o.B.  (Generation Lost  ♦   Who The F#*k Is B.o.B.?)

Takeaway 161:   Innovation.  You are alone with an idea and certain that your oddity must be doomed for epic failure.  This is the point at which your gem can achieve returns beyond the required cost of capital.  You are alien, but recognize that your unique competitive and advantage is a solitary viewpoint that also makes you a star.